2021 Subaru Brand & Product Awards1
Subaru of America, Inc. received 57 Insurance Institute for Highway Safety Top Safety Pick+ awards through 2021, more than any other brand since 2013.
For the third consecutive year, Subaru was awarded top honors in the J.D. Power 2021 Best Brand Loyalty Awards for a combination of longevity, value, trust, and performance. Subaru earned the highest overall score across both the mass market (non-luxury) and luxury automakers.2
Subaru was named Most Trusted Brand for the seventh consecutive year and Best Overall Brand for the second year in a row. Subaru 2021 Ascent, Outback, and Forester vehicles had the lowest 5-Year Cost to Own in their respective segments.3
Experian Automotive data shows that we are built to last, with 96% of Subaru vehicles sold in the last 10 years still on the road today.4
1Subaru earned these claims in calendar year 2021, awards may have expired.
2For J.D. Power 2019- 2021 award information, visit jdpower.com/awards.
32015-2022 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
4Based on Experian Automotive nonluxury vehicles in operation vs. total new registrations for MY2012-2021 as of December 2021.